Wild Rose Entertainment announced a groundbreaking partnership with Gaming Analytics – the industry-leading A.I. technology – for its three premier locations in Clinton, Emmetsburg, and Jefferson, Iowa. The partnership will enhance the gaming experience across Wild Rose’s 1,500 slot machines, live table games, and hospitality services.
Aaron Harn, VP of Marketing and Player Development at Wild Rose Casinos discusses the decision: “In our quest to stay at the forefront of the gaming industry, we’ve joined forces with Gaming Analytics (GA) – the platform’s ease of use, reliability, and the company’s proven track record for enhancing the guest experience, makes the partnership an obvious choice.”
The ability to standardize reporting and analysis across all Wild Rose locations – integrating A.I. to provide deeper player insights – aligns perfectly with Wild Rose’s mission to adopt cutting-edge technologies for better decision-making. The intuitive design of the GA platform was also critical in adopting the A.I. technology.
“Embracing Gaming Analytics’ technology is a strategic move to keep Wild Rose Casinos at the forefront of the gaming industry. The platform’s user-friendly interface and proven impact on enhancing guest experience aligns perfectly with our goals – moving us beyond traditional methods to a data-driven future.” Aaron Harn, VP of Marketing and Player Development, Wild Rose Casinos
Aaron cites key features of GA that influenced the decision to adopt the A.I. technology:
- Slot Analytics & Recommendations: with Gaming Analytics, Operators can quickly gain insights about performance analytics, predictive maintenance, machine recommendations, an optimized floor layout, volatility, product and pricing strategy, and a personalized guest experience driven by data rather than guesswork.
- Player Development and Host Mobile App: with Gaming Analytics’ A.I. insights, player churn is reduced, and hosts are enabled with real-time information, allowing for real-time decisions, lifetime value predictions, and A.I. generated player personas.
- Customer Support: Gaming Analytics is recognized for industry-leading customer support – customers enjoy personalized service and immediate response to support inquiries.
“Our goal is to empower our partners with actionable insights – driven by A.I. – these capabilities, combined with Wild Rose’s industry expertise, will increase the bottom line and enhance the guest experience. We are excited about our partnership with Wild Rose,” Kiran Brahmandam, CEO and Founder of Gaming Analytics
The strategic alliance with Gaming Analytics marks a significant step for Wild Rose Casino & Hotels in reinforcing its competitive edge in the dynamic gaming landscape.
Wild Rose Casino & Resort
With an emphasis on small-town friendliness and the allure of big city fun, Wild Rose Casinos & Hotels has carved a niche in Iowa gaming for more than a decade. Wild Rose is located in Clinton, Emmetsburg and Jefferson, IA with it’s corporate office located in Des Moines, IA.
About Gaming Analytics
Gaming Analytics, Inc. is a leader in artificial intelligence for the gaming industry, providing the simplicity of a search engine with the power of machine learning. The company was founded in 2017 and is headquartered in San Francisco, California.
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Steve Lambert
For more information about this partnership or to schedule interviews, please contact Steve Lambert
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