Your Gateway to a Smart Casino: Gaming Analytics
We are your one-stop solution for transforming casino operations with A.I. Explore our range of modules designed to increase profitability, optimize engagement, and usher your business into the future
Features & Modules

A.I. Driven Search

Realtime Insights & Recommendations

Automated AI Workflows & Dynamic Dashboards
Slot Analytics & Recommendations
Performance Analytics
Drill down into the performance of each slot machine to make data-driven decisions.
Benefit:
Understand which machines are underperforming and need adjustments, maximizing ROI.
Predictive Maintenance
Leverage AI-driven insights to keep your machines running smoothly with minimal downtime.
Benefit:
Reduce machine downtime and maximize profits.
Personalized Guest Experience
Decode the tendencies of your players with preferred game offerings.
Benefit:
Tailored game experiences keep players engaged, reducing churn.
“Thanks to Gaming Analytics our slot floor is more profitable because the platform gives us the information we never had before. I always kind of knew what games worked and what games didn’t, but now educated guesses have been replaced with data science.”
Lisa Siples, Director of Slot Operations, Gulfstream Park
Slot Recommendations
AI powered game recommendations based on guest’s history and behavior.
Benefit:
Maximize player engagement and spend.
Machine Volatility
Understand the risk-reward potential of each slot machine.
Benefit:
Create a balanced floor layout that caters to different types of players.
Title and Location Insights
Optimize your floor layout by grouping similar and most preferred machines.
Benefit:
Enhance the player experience and optimize floor space.
Optimal Product & Pricing Strategy
Determine the best pricing and positioning strategy for each machine.
Benefit:
Maximize profitability for every square foot of your floor.
SmartSlot Optimizer: Powered by Gaming Analytics and Eilers & Krejcik
The partnership bridges Eilers & Krejcik data from more than 400 casinos with patented A.I. technology from Gaming Analytics which predicts player behavior and improves casino operations.
SmartSlot Optimizer aka Slots 360°
Powered by GA and Eilers & Krejcik: AI-driven recommendations for optimal slot machine selection and placement.
Benefit:
Maximize profits, remove guesswork, and enhance the guest experience.
AI-Driven Marketing Features for Advanced Player Retention
AI-Generated Player Personas
Create distinct player personas that go beyond just financial metrics – each with unique behavioral traits, gaming preferences, and engagement histories.
Benefit:
Highly tailored marketing campaigns that appeal to the specific likes and dislikes of each group. Players feel more understood and valued.
Player Lifetime Value Predictions
AI-powered predictions of a player’s value over a given future period.
Benefit:
Allows for targeted marketing efforts towards high-value players, maximizing ROI.
Player Churn Predictions
GA helps you proactively identify players that are likely not return, and engage them at the right time.
Benefit:
Increase player retention and loyalty.
AI Powered Dynamic Segmentation
Utilize advanced AI algorithms to dynamically segment casino patrons instead of traditional segmentation cutoffs.
Benefit:
Optimize for expense reduction or improved profits.
Database Marketing & Campaign Management
Segmentation Module
Create complex player segments with a click of a button – for direct mail and digital marketing.
Benefit:
Significant time savings with NO CODING required.
Campaign Management
Centralized tool for planning and executing targeted casino marketing campaigns, including pro-formas and post-formas.
Benefit:
Integration with CMS – Eliminated countless days of manual, error prone processes.
Geographical Analysis
Location-based targeting for your marketing initiatives.
Benefit:
Optimize advertising spend by targeting locations where most of your potential or at-risk players reside.
Player Development with Host Mobile App
Contact Management
One stop to track all communication with your players.
Benefit:
One view for the player, significant time savings.
Goal Tracking
Track various KPIs for your team.
Benefit:
Track progress in real-time and take corrective actions to meet your objectives.
Player 360
A comprehensive profile of each player’s interactions, preferences, behavior and spending habits across the enterprise, including hotel, pos, tables,slots, amenities.
Benefit:
Enables personalized marketing, increasing player loyalty and spend per visit.
Real-Time
Tasks and Event Management
Host View & Mobile App
Real-time, mobile-enabled dashboard for hosts to manage player interactions on-the-go.
Benefit:
Empowers hosts to make real-time decisions and communicate with players anytime, anywhere. Making it easier for hosts to focus on relationship building.
Comp Monitoring and reporting
Easy Access to expense details in real-time.
Benefit:
Ensure that comps are spent on the right players.
Host Manager Module
specialized feature that allows hosts managers to manage their hosts, set objectives, and track performance.
Benefit:
Provides a centralized location for all player development activities for the management team.
Player Development AI Features
AI generated Priority Call Lists
Priority Lists generated based on player churn, life time value and behavioural changes.
Benefit:
Timely communication with your most valued players, increase in VIP retention rates, time savings.
AI Generated Host Coding
AI Generated Player Preferences
Analyzes all communication with a player, generate player preferences
Benefit:
Personalized special events and promotions resulting in improved response rates and profitability. Siginifcant time savings for the hosts too!
Dynamic Reminders
Let AI analyze all communication with your players, and add timely reminders
Benefit:
Never miss a followup call with a player
Live Events & Entertainment
Event Scheduling & Booking
Tools for event planning and management.
Benefit:
Streamline your events, saving time and resources.
Performance Evaluation and ROI
Understand the success metrics of each event through AI-driven insights.
Benefit:
Optimize future events for higher ROI.
Audience Insights
Tailor your events by understanding audience behavior and preferences.
Benefit:
Deliver highly engaging experiences to maximize ticket sales and sponsorships.
Revenue Insights
Forecasting
Revenue forecasting based on historical and current trends, with near-perfect accuracy.
Benefit:
Make informed decisions for better budget planning and increased ROI.
Unlock the future of smart casino operations with Gaming Analytics.
The future is now!
Increase Profits
Ocean Casino
“Gaming Analytics increases our revenue and guest satisfaction.”
View the full Ocean Casino storyInter-Office Communication
Downstream Casino
“Gaming Analytics helps us break silos and enhance collaboration.”
View the full Downstream Casino storyCustomer Support
ilani
“I’ve been in the industry 30+ years and never experienced amazing customer support like GA”
View the full ilani storyIncrease Profits
Downstream Casino
“With GA it removes guesswork and boosts our profitability”
View the full Downstream Casino storyPlayer Development
Grand Sierra Resort and Casino
“GA reduces our churn and improves guest experience”
View the full Grand Sierra storyCustomer Support
ilani
“Our hosts love the GA app, it is the future for our player development”
View the full ilani story